Business Simulation Insights
Stay up-to-date on the latest news and insights in the business simulation world. Particular focus on strategy, innovation, sales and marketing.
Why I use BrandPRO and BOSS in My Marketing Classes
Segmentation, targeting, positioning… How do you get beyond theory, and help students really...
How to add your StratX Simulations certification on Linked In
After completing our simulation certification training sessions, many of our certified instructors...
Experiential Learning: Users' Guide
Understand how experiential learning works and its impact in the classroom.
Impact at ESCP Europe with Markstrat: A Professor’s Perspective
When it comes to Markstrat, Sandrine Macé knows all of its inner workings. This marketing professor...
International Student Competitions: Improve Your Students' Simulation Learning Experience
Well known to increase student engagement, business simulations are usually used in marketing...
Professor Success Stories | Sharing Their Experience
Our Professors are our greatest advocates. Two of our Markstrat professors recount their experience...
Eat or Be Eaten - Nanyang MBA Students star in MarkStrat movie trailer
MBA students from the Nanyang Technical University in Singapore recently completed a MarkStrat...