Master the 4P's of Marketing
MixPRO provides an impactful way to step into the life of a junior brand manager and take control on marketing mix decisions for 2 brands.
Built on extensive experience from our marketing simulations Markstrat and BrandPRO, MixPRO will energize your introductory marketing programs and generate action-learning and excitement among participants.
Salesforce & distribution decisions
Put it into practice
Conduct market and competitor analysis
Design a product
Set product prices
Allocate advertising resources
Choose the right communication channels
Set distributor margins
- 100% web-based
- 3 hours of decision-making
- Available in 3 languages: English, French and Spanish.