COVID19  Conduct your courses online, or Blend onsite and distance learning with our web-based simulations! We are here to assist you.

    In onsite or online courses, engaging students is a key to effective learning.
    StratX Simulations, with its leading-edge business simulations, has been helping instructors deliver memorable experiential learning experiences in more than 80 countries and for more than 30 years.
    We are your trusted ally to turn your classrooms into a fun learning environment and leave your students inspired for years to come.

     

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    Why use our business simulations?

    A Fun Learning Environment

    Our business simulations create a competitive environment and an enjoyable way of learning core marketing concepts

    Increased Retention

    By putting key theoretical concepts into practice, participants are better able to retain the learnings than through traditional learning methods

    Enhanced Teamwork

    Students will be required to analyse and debate with their teammates concerning various issues. Together, teams must make decisions to stay ahead of the game

    Real World Practice

    Participants get hands-on experience with concepts based on solid mathematical models that mimic real-world environments

    Better Employability

    Our unique simulations prepare participants for the business world and help boost their chances of getting employed or improve their effectiveness at their current jobs

    Trusted Globally

    As industry pioneers, we have the trust of world-renowned institutions and organizations across the globe who have been using our business simulations software for over 30 years
    Everything you need to know about business simulation-based learning and its impact in the classroom
    Business simulations guide

    Which solution fits your needs?

    Strategic Marketing

    Strategic Marketing

    Fundamental marketing concepts with Markstrat

    Learn more
    Innovation

    Innovation

    Blue Ocean Strategy with BOSS

    Learn more
    Digital Marketing Strategy

    Digital Marketing Strategy

    Fundamental digital marketing strategy concepts with the NEW Digital Markstrat

    Learn more
    Brand Strategy

    Brand Strategy

    Practice brand strategy with a focus on targeting & positioning with BrandPRO

    Learn more
    Digital Transformation

    Digital Transformation

    Digital media & communications with Digital MediaPRO

    Learn more
    Marketing Mix

    Marketing Mix

    Make decisions on the four elements of the marketing mix with MixPRO

    Learn more
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    We were founded on the simple theory: You learn by doing

    30 years ago, our founder and INSEAD professor, Jean-Claude Larréché invented a strategic marketing business simulation called Markstrat. His theory was simple: if you give students a way to apply under real market conditions the theory they learned during their lessons, they will not only devote more energy but will also learn from their mistakes and successes alike.

    And it’s this motto that’s stayed with us in the 30 years since we were founded.

    Learn by doing
    Speak to one of our advisors to turn your classrooms into an engaging learning environment today
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