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Business Simulation Insights
Stay up-to-date on the latest news and insights in the business simulation world. Particular focus on strategy, innovation, sales and marketing.
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Case Study: How Simulations Help Students Think, Decide, and Lead at Aston Business School
Reimagining the Marketing Classroom
Between Innovation and Integrity: How AI Is Reshaping Higher Education Classrooms
Love it or hate it, AI is now part of how students and professors interact with academic content.....gif?width=365&name=Copy%20of%20Marketing%20Meetup%20CircularPRO%20Challenge%20-%20Debrief%20(1).gif)
215 Marketers. One Sustainability Simulation. Big Takeaways.
Marketing teams today are expected to do more than just execute. They’re asked to think....png?width=365&name=Innovative%20Educator%20-%20Blog%20Post%20(6).png)
Case Study: Teaching secondary students marketing concepts with MixPRO
About The Educational Facility.png?width=365&name=Innovative%20Educator%20-%20Blog%20Post%20(5).png)
Case Study: Transforming Marketing Education with Digital MediaPRO at UBC Sauder
When Ann Stone, a recently retired marketing instructor at UBC Sauder School of Business,....png?width=365&name=Innovative%20Educator%20-%20Blog%20Post%20(3).png)
Case Study: Simulation Use in Action – Professor Steven Koch’s Two-Decade Journey with Markstrat
For over twenty years, Professor Steven Koch has used the Markstrat simulation to transform how...
Role-Play Teaching Method Examples for the Classroom
Role-playing and classroom real-world simulation activities are excellent ways to keep students....png?width=365&name=Ahmed%20Tolba%20Testimonial%20(3).png)
From Classroom to Boardroom: How Simulations Transform Professional Learning
Dr. Ahmed Tolba, Professor of Marketing and Chair of the Department of Management (Heikal....png?width=365&name=Leadership%20Compass%20(1).png)