Business Simulation Insights
Stay up-to-date on the latest news and insights in the business simulation world. Particular focus on strategy, innovation, sales and marketing.
How I Enrich My Markstrat Programs: Tips from a Long-Term Instructor
By Robert Duke, Senior Teaching Fellow, Leeds University Business School, UK
Professors share their classroom stories at Summer AMA
Our US team attended the Summer American Marketing Association in Boston. It was a great...
EMAC 2018: Professors' classroom stories from across the globe
At the end of May, we attended EMAC 2018 at the Strathclyde Business School in Glasgow. EMAC brings...
Markstrat Simplifies Marketing Strategy at EDC Business School
Professor Laura Haddad teaches Marketing at EDHC and EDC Business school in Paris, and has been...
How Business Simulations Shape Complex Mental Models in Students
Findings from professors at Penn State University and the University of Massachusetts conclude that...