Business Simulation Insights
Stay up-to-date on the latest news and insights in the business simulation world. Particular focus on strategy, innovation, sales and marketing.
An In-Depth Look at Getting Trained & Certified in Simulations
Many of our simulation users take advantage of our onsite and online training sessions to better...
StratX Simulations at the American Marketing Association Conference
Professors often find it a challenge to teach the “The Big Picture” in the classroom. Using a...
Teaching Digital Transformation with Digital MediaPRO at The University of Munster
Lecturer of Marketing at the University of Münster in Germany, Sonja Gensler has introduced ...
Keys To Teaching Digital Transformation in Media
Media strategy and planning has made some significant changes over the past 10 years, and it is...
Markstrat featured in new Marketing Strategy Textbook
Professor Robert W. Palmatier from the Foster School of Business at the University of Washington...
Markstrat Is The Central Piece Of My Marketing Strategy Class
Lewis Lim is big fan of Markstrat. This professor of marketing at Nanyang Business School in...
Why I use BrandPRO and BOSS in My Marketing Classes
Segmentation, targeting, positioning… How do you get beyond theory, and help students really...
