Simulation Game, Business Game or Case Study? There are so many different methods to teach out there. It can be a challenge for instructors to... Read More
Marketing Instructors Share Their Stories Using the Markstrat Business Simulation Instructors have been using our strategic marketing simulation, Markstrat for over 35 years to help... Read More
Why Negotiation Training is Essential for Everyone We tend to associate the word “negotiation” with sales executives finessing a deal, or lawyers... Read More
The Ultimate Guide To Blended Learning As more and more institutions and corporations are moving some of their learning initiatives... Read More
EMAC 2018: Professors' classroom stories from across the globe At the end of May, we attended EMAC 2018 at the Strathclyde Business School in Glasgow. EMAC brings... Read More
Teaching Digital Transformation with Digital MediaPRO at The University of Munster Lecturer of Marketing at the University of Münster in Germany, Sonja Gensler has introduced ... Read More
Keys To Teaching Digital Transformation in Media Media strategy and planning has made some significant changes over the past 10 years, and it is... Read More