StratX Simulations
Teaching Digital Transformation with Digital MediaPRO at The University of Munster
Lecturer of Marketing at the University of Münster in Germany, Sonja Gensler has introduced ...
Keys To Teaching Digital Transformation in Media
Media strategy and planning has made some significant changes over the past 10 years, and it is...
Markstrat Is The Central Piece Of My Marketing Strategy Class
Lewis Lim is big fan of Markstrat. This professor of marketing at Nanyang Business School in...
Why I use BrandPRO and BOSS in My Marketing Classes
Segmentation, targeting, positioning… How do you get beyond theory, and help students really...
