Business Simulation Insights
Stay up-to-date on the latest news and insights in the business simulation world. Particular focus on strategy, innovation, sales and marketing.
Case Study: Teaching secondary students marketing concepts with MixPRO
About The Educational Facility
Case Study: Transforming Marketing Education with Digital MediaPRO at UBC Sauder
When Ann Stone, a recently retired marketing instructor at UBC Sauder School of Business,...
Case Study: Simulation Use in Action – Professor Steven Koch’s Two-Decade Journey with Markstrat
For over twenty years, Professor Steven Koch has used the Markstrat simulation to transform how...
Role-Play Teaching Method Examples for the Classroom
Role-playing and classroom real-world simulation activities are excellent ways to keep students...
From Classroom to Boardroom: How Simulations Transform Professional Learning
Dr. Ahmed Tolba, Professor of Marketing and Chair of the Department of Management (Heikal...
The 8 Core Leadership Capabilities Your Organization Can't Afford to Overlook
Ask any seasoned executive what separates successful teams from struggling ones, and you’ll likely...
Technology Trends in Higher Education for 2025
The global education technology market size was estimated to be $142.37 billion in 2023 with a...
The Negative Effects of Artificial Intelligence in Education
Artificial intelligence (AI) doesn't always have a good reputation, especially in education,...