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MixPRO Quiz: Are you a marketing mix expert?

How well do you know the Marketing Mix?

Test your skills by taking this quiz below.

Which of the following descriptions provides the best definition of the marketing mix?
A company's marketing mix would not include:
What doe the 4P's acheive when they work together?
What does the term "brand extension" refer to?
Which of these statements is correct?
How doe you calculate the average distribution margin of a brand?
Which of the following factors should be considered when settting a brand's marketing communication mix?
Does a company's market rank affect its marketing communication mix?
Which of the following marketing communications tools is typically used to build up a long-term image for a brand?
What is the 4C's marketing model, extension of the 4P's?