Insights : Teaching

Markstrat 7 Simplifies Marketing Strategy at EDC Business Sc...

Professor Laura Haddad teaches Marketing at EDHC and EDC Business school in Paris, and has been using Markstrat in her courses for...

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How Business Simulations Shape Complex Mental Models in Stud...

Findings from professors at Penn State University and the University of Massachusetts conclude that business simulations develop c...

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Sharing Best Practices with Simulation Users at the American...

Professors often find it a challenge to teach the “The Big Picture” in the classroom. Using a simulation teaches stude...

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4 Disruptive Learning Technologies: Changing Teaching Method...

Digital technologies have seeped into our everyday lives and have transformed the way we live. It’s no suprise that the same...

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Digital MediaPRO: A firsthand account

Lecturer of Marketing at the University of Münster in Germany, Sonja Gensler has introduced DIGITAL MediaPRO this year with her ...

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6 Reasons why you should use Business Simulations

Business simulations have a primary function: to places learners in various market situations to help them learn essential concep...

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2017 Top MBA Schools Use StratX Simulations

The Financial Times has recently ranked the world’s best global MBA programs for 2017. StratX Simulations is proud to be a ...

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Markstrat is the central piece of my marketing strategy clas...

Lewis Lim is big fan of Markstrat. This professor of marketing at Nanyang Business School in Singapore has been effectively using ...

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