Insights : Teaching

Common mistakes students make in digital media

We’ve identified the common errors students make when making decisions within the digital media purchasing funnel to help profes...

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EMAC 2018: Professors’ classroom stories from across the g...

At EMAC 2018 we took the opportunity to speak to and collect #ClassroomStories from professors to share their success stories with...

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Markstrat 7 Simplifies Marketing Strategy at EDC Business Sc...

Professor Laura Haddad teaches Marketing at EDHC and EDC Business school in Paris, and has been using Markstrat in her courses for...

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How Business Simulations Shape Complex Mental Models in Stud...

Findings from professors at Penn State University and the University of Massachusetts conclude that business simulations develop c...

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Sharing Best Practices with Simulation Users at the American...

Professors often find it a challenge to teach the “The Big Picture” in the classroom. Using a simulation teaches stude...

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4 Disruptive Learning Technologies: Changing Teaching Method...

Digital technologies have seeped into our everyday lives and have transformed the way we live. It’s no suprise that the same...

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Digital MediaPRO: A firsthand account

Lecturer of Marketing at the University of Münster in Germany, Sonja Gensler has introduced DIGITAL MediaPRO this year with her ...

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6 Reasons why you should use Business Simulations

Business simulations have a primary function: to places learners in various market situations to help them learn essential concep...

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2017 Top MBA Schools Use StratX Simulations

The Financial Times has recently ranked the world’s best global MBA programs for 2017. StratX Simulations is proud to be a ...

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