Insights : Insights and advice for your teaching programs

Critical business skills that only business education games ...

There are certain business skills that you can only learn by taking action. This article lists those skills. Read now

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What teaching methods do professors apply today to teach bus...

How do you teach for the future when you don’t know what it looks like? How do you forecast for future trends and keep on top of...

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Preparing students for the future: The benefits of using bus...

The business world is changing more rapidly than ever. Instructors must adapt their teaching methods to ensure that students acqui...

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The future of the professor

We know higher education is evolving, but how will these changes impact the future of the professor? In your own words, here's wha...

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How I Enrich My Markstrat Programs: Tips from a Long-Term In...

Long-term Markstrat instructor, Robert Duke, shares how he enhances the Markstrat experience by adding a bidding process.

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How can professors prepare marketing students for the digita...

What top skills do your students need for the workplace in the age of artificial intelligence and automation?

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Teach students how to unlock marketing opportunities with di...

We share 5 marketing opportunities that students should learn how to unlock in the age of digital transformation.

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Professors share their classroom stories at Summer AMA 2018

From the panel discussion we hosted with Markstrat users to the video interviews we collected from around the conference, here’s...

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Common mistakes students make in digital media

We’ve identified the common errors students make when making decisions within the digital media purchasing funnel to help profes...

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